Here's the first episode of my show The Self Presents: The Collective Unconscious. It aired at September 5th, 2015. As always in my techno sets, this set is influenced by the writings of Carl Gustav Jung.
The collective unconscious - so far as we can say anything about it at all - appears to consist of mythological motifs or primordial images, for which reason the myths of all nations are its real exponents. In fact, the whole of mythology could be taken as a sort of projection of the collective unconscious... We can therefore study the collective unconscious in two ways, either in mythology or in the analysis of the individual. (Carl Jung. From The Structure of the Psyche, CW 8, par. 325.)
Archetypes constitute the structure of the collective unconscious - they are psychic innate dispositions to experience and represent basic human behavior and situations. Thus mother-child relationship is governed by the mother archetype. Father-child - by the father archetype. Birth, death, power and failure are controlled by archetypes. The religious and mystique experiences are also governed by archetypes.
The most important of all is the Self, which is the archetype of the Center of the psychic person, his/her totality or wholeness. The Center is made of the unity of conscious and unconscious reached through the individuation process.